Mercedes-Benz continues upswing in August with sales increase of 7.9 percent

Sales of Mercedes-Benz passenger cars continue to rise. In August, the brand’s sales were up 7.9 percent compared to the high volume achieved in the same month last year. The brand delivered a total of 87,384 vehicles (August 2010: 81,010) to customers worldwide. Since the beginning of the year, Mercedes-Benz has delivered 798,306 units (January-August 2010: 735,428), representing an increase of 8.5 percent and the highest sales figure ever attained in this eight months period.


Dr. Joachim Schmidt, Executive Vice President Sales and Marketing, Mercedes-Benz Cars: “Our sales continued to develop very well in August. Germany, as our largest market, was an important growth driver, as well as many other markets in which we increased our sales considerably. All in all, we expect strong sales in the second half of the year and want to grow compared to last year. Record sales over the past eight months have created a very good basis for us to meet our full-year target of selling over 1.35 million Mercedes-Benz cars and smart fortwo- that’s more than ever before.”

New products such as the M-Class and B-Class will generate additional momentum in the coming months. The new M-Class will be introduced to Europe in November, while sales of the new B-Class will start on September 15. “One of the many highlights we’ll present at the IAA will be the world premiere of the new B-Class,” adds Dr. Schmidt. “Together with three other models of our upcoming premium compact car generation, it will set new standards in this segment allowing us to capture new customers and markets.”

Mercedes-Benz grew rapidly in many markets in August. In Germany, the brand increased deliveries by more than one-fifth. Sales increased by a total of 23.2 percent to 19,412 units (August 2010: 15,754). Mercedes-Benz thus remained the strongest premium brand in Germany. The SLK and the E-Class coupe were the leading vehicles in their class. The new generation C-Class achieved the highest sales volume among the premium competitors in the mid-size segment. Since January, deliveries totaled 165,523 units (January–August 2010: 161,768), 2.3 percent more than in the same period of 2010. In Western Europe, Mercedes-Benz surpassed last year’s August figure by 13.8 percent (32,940 units; August 2010: 28,951). Besides Germany, sales were up in the UK (plus 3.4 percent), France (plus 16.6 percent), the Netherlands (plus 10.1 percent), and Sweden (plus 31.0 percent).

Mercedes-Benz has boosted sales in China (incl. Hong Kong) by 35.8 percent since the start of the year, expanding at a much faster pace than the total market. Deliveries rose to the record level of 120,234 units (January–August 2010: 88,509). A new record was also posted in August with 13,812 vehicles (August 2010: 13,382) being sold. Sales thus increased by 3.2 percent compared to the high volume achieved in August 2010. The company expects sales to get a further boost in the coming months due to the greater availability of single model ranges, the ramp-up of local production for the new generation C-Class as well as the market launch of new products such as the new SLK, the C-Class coupe and the CLS.

Record sales and remarkable growth in August and during the year to date were also achieved in Taiwan (August: plus 6.7 percent, January-August: plus 40.1 percent), South Korea (August: plus 10.1 percent, January-August: plus 16.1 percent), Russia (August: plus 52.8 percent, January-August: plus 62,3 percent) and India (August: plus 20.0 percent, January-August: plus 31.1 percent). Deliveries also rose sharply in Brazil in August (plus 40.3 percent) and for the year to date (plus 38.4 percent). In South Africa, last month was also a very strong one (plus 40.0 percent).

In the U.S., sales of Mercedes-Benz vehicles increased by 6.1 percent since January (148,409 units; January–August 2010: 139,867). Due to model year changeovers particularly among the high volume C-Class, sales totaled 18,477 units in August (August 2010: 18,826), nearly reaching last year’s level. Beginning in September, the company expects further positive impact from the market launch of the new M-Class and the new-generation C-Class.

In August, in particular the SUVs saw sales pick up and reach new records. The M-Class continued to be in great demand even shortly before the introduction of its successor, with sales rising by 8.1 percent in August and 13.6 percent since the beginning of the year. Sales of the other SUV models also increased substantially, with those of the GLK reaching a new record. The brand sold a total of 16,852 SUVs in August (plus 16.2 percent); since January, sales have risen by 28.4 percent.

Last month, the new C-Class sedan was the top-selling vehicle in its class for the fifth month in a row. Sales in the C-Class segment rose by 9.7 percent in total. The new SLK continued to increase deliveries as well (plus 144.6 percent), ensuring its position as the best-selling vehicle in its segment. The S-Class was the world’s best-selling luxury sedan during the year to date. Since the beginning of the year, sales have increased by 11.4 percent to 45,703 units. In the E-Class segment, 5.6 percent more vehicles have been chosen by customers from January to August (221.682 units). The E-Class convertible did especially well, with sales jumping by 50.2 percent. Last month, very high growth rates were again posted by the A-Class, sales of which climbed 66.3 percent to 8,774 vehicles. The B-Class continued to perform well in the year in which its successor will be introduced, with sales rising by 7.6 percent during the year to date (73,046 units) compared to the same period in 2010.

The presentation of the third generation smart fortwo electric drive will be another highlight at the IAA. It is available beginning in spring 2012 in more than 30 markets and provides zero-emission motoring with even more driving fun. The current generation of the smart fortwo continued to develop positively in August. At 5,778 units, deliveries of the two-seater were above last year’s level (August 2010: 5,748). Deliveries rose by 6.6 percent since the beginning of the year (January–August 2011: 69,073 units; January–August 2010: 64,819). In Europe, smart sales developed especially well in Germany and France. In the vehicle’s home market, sales increased by 13.0 percent to 20,286 units since the beginning of the year. As a result, the smart is the best-selling vehicle in its segment during the year to date. In France, it attracted 7.1 percent more customers during the same period. In China, the innovative two-seater continues to post record results, selling nearly four times as many vehicles in the year to date than in the period from January to August 2010. In August, sales jumped another 141.5 percent.

Overview of sales by Mercedes-Benz Cars

Source: Daimler AG

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

Mercedes-Benz-Blog TRIVIA: The history of representative vehicles from Daimler AG

Mercedes-Benz high luxury cars are widely and unanimously recognized as the top premium vehicles ever assembled. The German constructor based at Stuttgart started crafting superb limousines and landaulets as far back as the early days of the 20th century. Since the beginning, these magnificent machines were designed to serve as official cars for diplomats, royal personalities and state presidents and leaders. Through time, Mercedes-Benz further enriched and garnished the representative models in its lineup with new, state-of-the-art technology and equipments and thus managed to raise above all the other car manufacturers. Simply, if you talk about the 'Super Mercedes' variants of the 1930s, the 'Mercedes Adenauer' of the 1950s, the 'Grand Mercedes' Type 600 of the 1960s or the Maybach of the modern days, you will definitely recognize the true values of an original Mercedes-Benz uber-premium car: sheer motoring passion, careful attention to each and every detail, complete wellness and refined comfort.

Find more exquisite about this topic >> HERE


Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

ANALYSIS: Signs and markings critical to leap in road safety

The European Road Assessment Programme (EuroRAP) and the European New Car Assessment Programme (EuroNCAP) have joined forces and created "Roads that Cars can Read", a leading document that could change forever the current perspective on automobiles and traffic. With so many innovative systems, such as lane and speed limit assistants, being continuously released with almost every new car, there's a stringent necessity they reach that desired level of proper functioning to keep the driver and passengers away from suffering physical injuries if the event of an accident. Through firm cooperation and a substantial labour, as well as a solid interaction with the decision factors in the automotive industry, the primary targets of "Roads that Cars can Read" could one day be fully met: raising public awareness on the importance of the debated issues, reducing the number of fatalities, improving the future generation of vehicle safety and assistance technologies and safeguarding for the health and integrity of all the human beings that actively take part in the transportation process - pedestrians, drivers, occupants.

Read the entire analysis report after hitting the jump button!


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Motor Industry and Highways Sector Must Unite to Save Lives, report claims

The two heavyweights in road and car safety, EuroRAP and Euro NCAP, have joined forces to call on the motor industry and the highways sector to work together to ensure that technologies now available in the showroom reach their potential of saving thousands of lives.

In a consultation document issued jointly by the safety organisations, Roads that Cars can Read, EuroRAP and Euro NCAP assert that the condition of road signs and markings could be the greatest hurdle in reaping the benefits of new in-car safety technology.

According to the report, technologies now arriving in new car showrooms are forecast to save thousands of European lives as they trickle down into universal use. Increasingly cameras and sensors are used to read the road ahead and help the vehicle react early if drivers are heading into danger. Though, obscured signs or faded road markings are hard to read whether using the naked eye or an in-car camera. The new report includes a survey of six countries to probe how signing and marking practice still varies around Europe after more than half a century of international conventions.

John Dawson, Chairman of the European Road Assessment Programme (EuroRAP) says: “Huge sums have been spent developing technology that is revolutionising the safety of our vehicles. Little attention has been given to the quality of basic signing and marking with which drivers currently have to cope. We’ve found no country which systematically measures the quality of signing and marking being achieved. A century after the cat’s eye was invented, technology is again driving this rethink of how the road ahead can be read safely. The key lesson is that what is good for humans is good for machines.”

Roads that Cars can Read recommends that the roads and motor industries should learn to work on new designs together by focusing on helping drivers with two early technologies now offered in new cars, “Lane Support” and “Speed Alert”. Lane Support reads lane markings to work out the position of the vehicle within the lane and steers drifting vehicles back on path, a common origin of crashes. “Speed Alert” allows drivers to choose warnings when exceeding posted roadside speed limits.

Michiel van Ratingen, Secretary General of the European New Car Assessment Programme (Euro NCAP) says: “the roadsides of Europe are littered with flowers and shrines. More than a quarter of road deaths involve running off the road. ‘Lane Support’ gives the driver a warning that’s as physical as hitting a rumble strip on the road. It is estimated more than 2,000 European deaths annually can be prevented with this technology.”

“The consequences of missing a change of speed limit have become more serious as more nations have adopted a points system and enforce limits rigorously. The ‘Speed Alert’ system protects the drivers from missing a speed sign, not least when limits chop and change.”

Roads that Cars can Read recommends that both the roads and motor industries this decade should target improved signing and marking on the ten per cent of Europe’s roads where the majority of travel and the majority of deaths are concentrated involving higher speed crashes. “The majority of European deaths are on national roads and busy regional roads outside towns. The single carriageways are Europe’s killing fields. We should focus this decade on ensuring the quality of the signing and marking on these busy open roads whether or not the technology needs it,” says John Dawson.

“We now need a full survey of the quality of road signs and markings to measure the real-world variation in signing and marking across borders and define the working tolerances that are acceptable.”

Source: EuroNCAP

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

Gabriele del Torchio takes delivery of new company car: Ducati president to drive new CLS 63 AMG

OFFICIAL PRESS RELEASE

Affalterbach/Bologna, Germany/Italy, May 17, 2011 - President and CEO of Ducati Motor Holding S.p.A. Gabriele del Torchio recently took delivery, at the company's headquarters in Bologna, of his new company car: a CLS 63 AMG with AMG Performance package, in designo zircon red.


"I'm already looking forward to having fun at the wheel of the new CLS 63 AMG, which to me really seems to offer the perfect synthesis of power, elegance and efficiency. We are working hard on the implementation of the first joint projects between AMG and Ducati", commented Gabriele del Torchio, President and CEO of Ducati Motor Holding S.p.A.

"The cooperation agreement signed with Ducati at the Los Angeles Show in November 2010 is already bearing fruit - as you can see from the joint activities that are now getting under way. We can't wait to hear Gabriele del Torchio's thoughts on the new CLS 63 AMG", said Ola Källenius, Chairman of the Board of Management of Mercedes-AMG GmbH.

Along with Gabriele del Torchio, Ducati MotoGP works rider Nicky Hayden (29, USA) also recently became the owner of a CLS 63 AMG. The motorcycle world champion of 2006 received his own high-performance coupé from Ola Källenius in Affalterbach in April 2011 in the presence of the AMG workforce, by whom he was welcomed as a new member of the AMG family.

The four-door coupé as the ultimate in top performance

The CLS 63 AMG features the AMG V8 biturbo engine with maximum power of up to 410 kW (557 hp) and 800 newton metres of torque, along with the AMG SPEEDSHIFT MCT 7-speed sports transmission. The vehicle's fuel consumption of 9.9 litres per 100 km according to NEDC represents an improvement of 32 percent over the previous model - making this power pack the most efficient high-performance V8 engine in the world. The combination of the AMG RIDE CONTROL sports suspension with electronically controlled damping system and new front axle, the newly developed electromechanical AMG sports parameter steering and the optional AMG ceramic high-performance composite braking system adds up to the ultimate in driving dynamics. Visually, the CLS 63 AMG impresses with its athletic appearance and its distinctive exterior and interior design. The standard specification also includes the new LED High Performance headlamps.

Cooperation and initiation of joint customer events

Thanks to AMG's role as the Official Car Partner of the MotoGP team, the AMG logo will be showing throughout the 2011 season not only on the motorcycles and racing overalls of Ducati works riders Valentino Rossi (Italy) and Nicky Hayden (US), but also on the official teamwear and in the Ducati Lounge. Since the early part of 2011, all team trucks and back-up vehicles have come from Mercedes-Benz. The complete company fleet at Ducati's headquarters has also been switched to Mercedes-Benz vehicles.

Beyond the MotoGP, too, there are first visible signs of the cooperation agreement signed between Mercedes-AMG and Ducati at the Los Angeles Motor Show in November 2010 - including for example various marketing activities, joint appearances at motor shows, and customer events. In the AMG core markets of the US, China, Canada, France, Italy, Germany, Australia, Great Britain and Switzerland, the announcement of the cooperation was very soon followed by the establishment of close links at market level.

AMG and Ducati share motor show appearances

The first joint motor show appearance between AMG and Ducati took place in April 2011 at the New York Auto Show. The products of the new cooperation partner will also be an integral part of the display at the IAA in Frankfurt/Main, the Los Angeles Auto Show and the Bologna Motor Show. AMG and Ducati products are in the meantime also to be found in selected Mercedes-Benz and Ducati showrooms. Some Mercedes-Benz dealers in the US and Italy will in future also become Ducati outlets, offering the Italian motorcycle brand's products as part of their range.

As well as static presentations, there are plans for dynamic driving events. Within the context of the AMG Driving Academy, there will be opportunities in future for participants to test Ducati motorcycles. A first joint event between AMG and Ducati will be taking place for AMG Private Lounge members as early as May 2011 at the Paul Ricard circuit in Le Castellet (France). Further events are already being planned. Competitions, surveys and further activities will be offered exclusively to the 13,000 members of the AMG Private Lounge customer community. Ducati, too, will be integrating AMG high-performance vehicles into its own events. The Ducati Diavel customer event held in China in April 2011, for instance, was supported through the provision of various AMG models.

Further joint communication activities have already been initiated. These include the promotional product film for the new C 63 AMG Coupé, in which the Ducati 848 evo played a dynamic leading role. In addition there are plans to expand the AMG web special about the cooperation with Ducati (see www.mercedes-amg.com). Ducati will also in future be integrated into the AMG Magazine through editorial reports as well as advertising.

Ducati and AMG: racing, high performance, exclusivity

Founded in 1926, Ducati originally produced components for radios. From 1946 Ducati focused on the manufacturing of motorcycles, gaining a first-class reputation in the two-wheeler sector over the ensuing decades. Today the name of this motorcycle manufacturer from Bologna, Italy, is synonymous with performance based on cutting-edge technology, numerous motorcycle racing victories and distinctive design. The brand image complements that of AMG in an ideal way.

AMG was founded in 1967 and the early years of the company's history were devoted exclusively to motor racing. The first major success came with a second place overall for the 300 SEL 6.8 AMG in the 24-hour race at Spa‑Francorchamps, Belgium, in 1971. Over the following years AMG developed from a two-man operation to become a world-famous brand under the umbrella of Mercedes-Benz.

Numerous racing victories, superlative technology born out of this success, first-class quality, unique high-performance vehicles and an unmistakable brand experience such as that offered by the AMG Driving Academy, have come together to form what is recognised as an exclusive brand image.

As a wholly-owned subsidiary of Daimler AG, Mercedes-AMG GmbH, founded in 1999, is responsible for all development processes relating to the chassis, engine, suspension, brakes, electronics, aerodynamics, interior and design, right up to final approval of the complete AMG car.

The SLS AMG as a masterpiece in AMG's history

The SLS AMG, launched in 2009, is Mercedes-AMG GmbH's automotive masterpiece. As the first automobile to have been largely independently developed by the company, the super sports car is the highlight of a history that goes back more than 40 years. It not only takes AMG into a new era, but also demonstrates development expertise of the very highest order.

AMG's special focus is on the heart of any automobile, namely the engine. The company's core expertise in developing and producing powerful engines has been assiduously perfected right from the start. In the state-of-the-art AMG engine shop, highly qualified specialists follow the traditional "one man – one engine" philosophy to produce high-performance AMG V8 and V12 engines to the highest quality standards.







Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

Mercedes-Benz Gets Off to a Successful Start in Second Quarter, with Sales Up 8.2 Percent

OFFICIAL PRESS RELEASE

• Dr. Joachim Schmidt: “Our sales figures in April marked a successful start into the second quarter and increased significantly in many markets. China, where we set a new sales record in April, continues to play an important role in driving our growth.”
• “We are optimistic about the second quarter and want to boost sales above last year’s level. In the full year, we aim to achieve a new sales record and want to sell more than 1.3 million Mercedes-Benz passenger cars and smart fortwo.”
• New generation of the C-Class sedan becomes market leader right from the start, sales of new SLK increase by 47.7 percent
• S-Class sedan number one in its segment with sales up by 34.3 percent
smart sales again above previous year’s level

Stuttgart, Germany, May 04, 2011 - Following strong sales results in the first quarter, Mercedes-Benz continued to be successful in April. Sales rose by 8.2 percent compared to the high volume recorded in the same month last year. The brand delivered a total of 100,703 passenger cars worldwide (April 2010: 93,077). Since the start of the year, sales have risen by 11.5 percent to 381,255 units (Jan. – April 2010: 342,035).


Dr. Joachim Schmidt, Executive Vice President Sales and Marketing Mercedes-Benz Cars: “Our sales figures in April marked a successful start into the second quarter and increased significantly in many markets. China, where we set a new sales record in April, continues to play an important role in driving our growth. We continue to be optimistic about the second quarter, during which we want to boost sales above last year’s level.”

Growth in the second quarter will be based on the success of the current product range and particularly on new products such as the facelifted C-Class and the new SLK. Demand for both models was already very high in the first month after the market launch. 20.965 units of the C-Class sedan were delivered, capturing the market leadership in its segment right from the start.

Including the new estate, sales in April rose 14.3 percent compared to April 2010. In the first month following its market launch, sales of the new SLK also climbed sharply, starting the convertible season with an increase of 47.7 percent. The new C-Class coupe is waiting in the starting blocks to continue the success of the new C-Class generation. It will be in dealers’ showrooms beginning in June. Mercedes-Benz will introduce additional new models to the market later this year: the new M-Class and the SLS roadster, which will hit showrooms this fall, and the new B-Class, which will be launched at the end of the year.

“This attractive product lineup gives us a very good competitive position,” added Schmidt. “In the full year, we aim to achieve a new sales record and want to sell more than 1.3 million Mercedes-Benz passenger cars and smart fortwo.”

In April, sales of Mercedes-Benz in China (including Hong Kong) rose by 46.9 percent compared to the high volume recorded in the same month last year. As a result, the brand achieved a new record result of 16,536 units (April 2010: 11,254). During the first four months of the year, sales jumped by 68.2 percent to 59,526 passenger cars (Jan. – April 2010: 35,381). In April, sales also rose substantially in South Korea (plus 56.6 percent) and Taiwan (plus 19.7 percent).

In India (plus 61.3 percent) and Russia (plus 59.5 percent) Mercedes-Benz achieved a new record.
A total of 18,042 units (April 2010: 17,628) were sold in the U.S. last month, an increase of 2.3 percent on the result posted in April 2010. Since January, deliveries totaled 71,388 units (Jan. – April 2010: 66,857), an increase of 6.8 percent on the same period last year.

In Germany, demand rose 3.3 percent in April to 22,270 units (April 2010: 21,551). Mercedes-Benz thus remained the strongest premium brand in its home market. Sales were also above last year’s level for the first four months, totaling 71,588 units (Jan. – April 2010: 70,796). In Western Europe, Mercedes-Benz grew by 2.2 percent overall, delivering 46,817 cars to customers (April 2010: 45,801). Growth rates were recorded, for example, in France (plus 8.9 percent), Spain (plus 4.4 percent), Belgium (plus 11.6 percent), and Sweden (plus 19.6 percent).

In the luxury class, the S-Class sedan once again set the benchmark for its segment in April. At 6,305 units, sales were up by 34.3 percent, making it the number one car in its competitive class. Mercedes-Benz also continues to grow in the E-Class segment, with customer deliveries rising by 8.1 percent to 28,708 vehicles. The new E-Class convertible was particularly popular last month (plus 84.7 percent) and remained the market leader. The new CLS which is available since January has also been on track for success, with sales rising by 70.4 percent compared to April 2010. Demand also continued to be dynamic for all Mercedes-Benz SUVs, with sales increasing to the record figure of 19.640 units (plus 21.4 percent). One of the reasons for this success were strong growth rates for the GLK (plus 62.1 percent). In the compact car segment the B-Class continued to increase sales in April (plus 26.2 percent).

Sales of the smart fortwo continued to develop positively in April and totaled 9,341 units last month, representing a 3.2 percent increase on the previous year (April 2010: 9,053). During the year to date, sales of the two-seater have risen by 7.9 percent to 34,322 vehicles (Jan. – April 2010: 31,806). Demand for the smart continues to be strong in China (including Hong Kong), where sales rose almost five-fold in April, to 1,026 units (April 2010: 210). In Germany, the two-seater was at the top of its segment in April for the 14th consecutive month.

Overview of sales by Mercedes-Benz Cars

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

2010 Porsche Sports Cars 911 GT3 R Hybrid

Known as the 2010 Porsche 911 GT3 R Hybrid, the model hints at new hybrid technology that Porsche Sports Cars will use in its motorsport ventures. According to Porsche, the 911 GT3 R Hybrid will be used as a study to gather information about how hybrid drive will behave under a racing environment and will also help the German automaker study how it can be applied to its road cars.

2010 Porsche 911 GT3 R Hybrid

During Porsche's press conference here at the Geneva Motor Show, most of our attention was understandably on the 918 Spyder Concept, but the German automaker had several other significant debuts. One was the 911 GT3 R Hybrid, Porsche's first race car to feature electric power sourced from a duo of motors that send power to a generator attached the flywheel. Like many hybrid production cars, the motors are charged whenever the brakes are applied, and the driver can use the extra power for 6-8 seconds for overtaking.

Exactly 110 years after Ferdinand Porsche developed the world's first car with hybrid drive, the Lohner Porsche Semper Vivus, Dr. Ing. h.c. F. Porsche AG, Stuttgart, is once again taking up this visionary drive concept in production-based GT racing: During the Geneva Motor Show, a Porsche Sports Cars 911 GT3 R with innovative hybrid drive is making its debut, opening up a new chapter in the history of Porsche with more than 20,000 wins in 45 years scored by the extremely successful Porsche 911 in racing trim.

Unlike a conventional battery-electric hybrid system the Porsche 911 GT3 R uses a flywheel system, which gathers kinetic energy under braking to power two electric-motors that are mounted in a single assembly and are connected to the front wheel. After each boost of charge, the two motors provide 6 to 8 second jolts of power. The extra power is engaged by pressing a button on the steering wheel, providing up to 161-hp to the front wheels, assisting the 911 GT3 R Hybrid’s 480-hp 4.0L inline-6 that powers the two rear-wheels.

The innovative hybrid technology featured in the car has been developed especially for racing, standing out significantly in its configuration and components from conventional hybrid systems. In this case, electrical front axle drive with two electric motors developing 60 kW each supplements the 480-bhp four-litre flat-six at the rear of the 911 GT3 R Hybrid. A further significant point is that instead of the usual batteries in a hybrid road car, an electrical flywheel power generator fitted in the interior next to the driver delivers energy to the electric motors.

The flywheel generator itself is an electric motor with its rotor spinning at speeds of up to 40,000 rpm, storing energy mechanically as rotation energy. The flywheel generator is charged whenever the driver applies the brakes, with the two electric motors reversing their function on the front axle and acting themselves as generators. Then, whenever necessary, that is when accelerating out of a bend or when overtaking, the driver is able to call up extra energy from the charged flywheel generator, the flywheel being slowed down electromagnetically in the generator mode and thus supplying up to 120 kW to the two electric motors at the front from its kinetic energy.

This additional power is available to the driver after each charge process for approximately 6 - 8 seconds. Energy formerly converted - and thus wasted - into heat upon every application of the brakes, is now highly efficiently converted into additional drive power.

Depending on racing conditions, hybrid drive is used in this case not only for extra power, but also to save fuel. This again increases the efficiency and, accordingly, the performance of the 911 GT3 R Hybrid, for example by reducing the weight of the tank or making pitstops less frequent.

After its debut in Geneva the 911 GT3 R Hybrid will be tested in long-distance races on the Nürburgring. The highlight of this test programme will be the 24 Hours on the Nordschleife of Nürburgring on May 15th and 16th. The focus is not on the 911 GT3 R Hybrid winning the race, but rather serving as a spearhead in technology and a 'racing laboratory' providing know-how on the subsequent use of hybrid technology in road-going sports cars.

The 911 GT3 R Hybrid is a perfect example of the Porsche Intelligent Performance philosophy, a principle to be found in every Porsche: More power on less fuel, more efficiency and lower CO2 emissions - on the track and on the road.

2010 LUXGEN Cars New Luxgen7 SUV 2.2-litre Turbocharged

2010 Luxgen7 SUV is model that’s on sale in its home market and if it proves successful, could eventually make its way to the UK and other European countries. It is Taiwan’s first passenger automobile brand Luxgen. The Taiwanese auto brand, Luxgen, has lifted off the covers from its second model, the very new Luxgen7 SUV that according to the maker, “represents a milestone in vehicle design.” The company’s first model was called the LUXGEN7 MPV and received tremendous response in sales and became the first automobile ever to win the prestigious Taiwan Excellence Award. Now with Luxgen7 SUV, the company seems to be scripting another success story.

2010 LUXGEN Cars New Luxgen7 SUV

The 2010 Luxgen7 SUV represents a milestone in vehicle design. The distinctive wing shaped chrome nose trim and cascading grille express both power and confidence and upward sweeping beltlines convey a sense of dynamics motion as well. Measuring at 4.8 meters long, 1.93 meters wide and 1.76 meters in height, the LUXGEN7 SUV is also among the largest in its segment while maintaining elegant and svelte proportions.

LUXGEN7 SUV is also the only one in its segment to feature the intelligent power actuated tailgate as standard equipment. Another exclusive feature in the car is the anti-theft sport seat. The company explains the working in the following statement: “When drivers press the button on the anti-theft seat for three seconds before locking the doors with the remote control, the anti-theft system will activate by sliding itself forward and leaning against the steering wheel to deny unauthorized access of the vehicle.”

The Luxgen7 SUV powered by a newly developed 2.2-litre turbocharged four-cylinder petrol engine producing 175HP at 6,000rpm and 28kgm of torque spanning from 2,500 to 4,000rpm. The petrol unit is coupled to an also new 5-speed automatic transmission equipped with manual shifting function and what Luxgen describes as “intelligent Transmission Control Module with 10 built-in operation modes.” The automatic transmission was developed by Japan’s Aisin.

The Luxgen7 SUV interior design uses the premium leather seat with airline first class style surrounding head restraints together with the available heating, ventilation, electronic and lumbar support adjustment functions to ensure utmost comfort anytime. In addition, the Hi-end Clarion audio system and JBL speakers provide premium sound quality and surreal vocal reproduction to music lovers.

In the interior, the luxury Luxgen7 SUV features Hi-end Clarion audio system with JBL speakers, GPS navigation, four advanced visual assistance systems including Eagle View and many more. In the security system, however, there is SRS airbags, ABS Antilock Braking System, BAS Braking assistance System and EBD Electronic Brake Distribution. The potential buyers have to shell out somewhere between US$25,831 to 35,386 to own a Luxgen7 SUV.

Inside the Luxgen7 SUV you will find premium leather seat available with heating, ventilation, electronic massage and lumbar support adjustment, as well as Hi-end Clarion audio system and JBL speakers. The safety features dual front SRS airbags, Antilock Braking System, Braking Assistance System, and Electronic Brake Distribution system. Furthermore, dual side protection airbags, dual side curtain airbags, Electronic Stability Control, and Traction Control System are also available options.

In addition, the SUV also gets an intelligent 3-mode 4WD system that can actively split engine torque between the front and rear axles based on the road condition and driver input. In Taiwan market, the Luxgen7 SUV is available in five trim levels at prices ranging from NTD 838,000 ($25,831 U.S.) to NTD 1,148,000 ($35,386 U.S.).

2010 New Porsche Sports Cars 911 GT3 at The Geneva

Stuttgart. Dr. Ing. h.c. F. Porsche AG, Stuttgart, is adding yet another new model to the second generation of the 911 model series: the new GT3 even more powerful, faster, and refined than its predecessor. In developing the most sporting and dynamic road-going 911 with a normal-aspiration power unit, Porsche has applied a wide range of know-how gained in motorsport. Indeed, this is precisely why the 2010 new Porsche 911 GT3 is truly impressive not only on the road, but also on the race track.

2010 Porsche Sports Cars 911 GT3

The 2010 new Porsche 911 GT3 is the latest evolution of an iconic sports car. Embodying the essence of more than 23,000 Porsche racing victories, the 911 GT3 is the ultimate integration of driver and car and arrives in the UK this autumn. The new 911 GT3 is making its world debut at the Geneva Motor Show on 3 March, with Europe-wide sales starting in May.

The Porsche 911 GT3 offers an even higher standard above all in two key areas: performance and driving dynamics. The proven six-cylinder naturally aspirated power unit now develops a maximum output of 435 hp (320 kW), up 20 hp over its predecessor. This results first and foremost from an increase in engine capacity by 200 cc to 3.8-litres and from improved cylinder head gas flow: now not only the intake, but for the first time also the exhaust camshafts, are adjusted by VarioCam.

A further important point is that, through its upgraded power and performance, the flat six 'boxer' engine also offers a significant increase in torque at medium engine speeds, a benefit of particular significance in everyday motoring. Clearly, this also means a further improvement in performance; the new Porsche 911 GT3 accelerates from a standstill to 62 mph (100 km/h) in 4.1 seconds and reaches 99 mph (160 km/h) in 8.2 seconds. Top speed is 194 mph.

The second emphasis in developing the Porsche 911 GT3 to an even higher standard was to further improve the car's driving dynamics. For the first time, the Porsche 911 GT3 comes with a particularly sporting variant of Porsche Stability Management (PSM), offering the facility to deactivate both Stability Control (SC) and Traction Control (TC) in separate steps. And to give the driver unrestricted, individual control over the driving dynamics of his car, these functions are not reactivated automatically even under the most extreme driving conditions, but only at the touch of a button.

The Porsche Active Suspension Management (PASM) fitted to the 911 GT3 has enabled Porsche engineers to make the springs and anti-roll bars stiffer yet again, thus ensuring even more precise handling in the PASM 'sports' mode. However, the PASM ensures appropriate ride comfort suitable for everyday use when in the 'normal' PASM mode. The Porsche 911 GT3 rides on new, lighter wheels in a racing-inspired design - with a centre locking nut - fitted with ultra-high performance (UHP) tyres. Tyre pressure monitoring is fitted as standard.

Making the car even more suitable for the race track, the new Porsche 911 GT3 will be available with the option of new and highly innovative Porsche Active Drivetrain Mount (PADM) engine mountings. These special engine mounts recognise a particularly sporting, race-like style of driving, making the normally 'elastic' engine mounts harder and particularly resistant. This retains all the motoring comfort of the GT3 in everyday traffic, while on the race track the effect of the mass forces coming from the engine is much reduced, particularly in fast bends and on winding tracks. Yet a further advantage is improved traction when accelerating from a standstill.

Another new feature is the optional lift system for the front axle which is able to increase the ground clearance of the car, at the touch of a button, for driving on bumpy surfaces or steep gradients - for example into an underground garage - by 30 millimetres (approx 1.2 inches).

The Euro base price of the new GT3 is Euro 98,100, in Germany the retail price including value-added tax and specific national features is Euro 116,947. In the USA the GT3 will be at the dealership in October at a price of USD 112,200 (MSRP without taxes).

2010 New Porsche Sports Cars 911 GT3 R

Porsche has unveiled the 2010 new Porsche 911 GT3 R. The 911 GT3 R will be raced in series based on the international FIA GT3 regulations, thus succeeding the 911 GT3 Cup S. The 911 GT3 R is powered by a four-litre six-cylinder boxer engine delivering maximum output of 480 bhp (353 kW) transmitted to the rear axle by a sequential six-speed dog gearbox.

2010 New Porsche Sports Cars 911 GT3 R

The GT3 R offers 30 bhp more than the Porsche 911 GT3 Cup model. Both cars are based on the extra-wide body of the 911 GT3 RS street-legal sports car.

Porsche AG continues to work deep into the 2010 competition season. The new Porsche 911 GT3 R replaces the 911 GT3 Cup S in the range of competing models of the brand. The 911 GT3 R participate in the tests based on international regulations FIA GT3. A sequential gearbox six-speed is responsible for transmitting that power to the rear axle.

It is based on the Porsche 911 GT3 Cup, presented in September 2009, and intended to compete in single-brand glass. With the increase in displacement at 0.2 liters, the GT3 R achieves 30 hp increase in power compared to GT3 Cup racing Both vehicles take the widened bodywork of the 911 GT3 RS series.

The antilock brake system (ABS), traction control and electronic throttle prepared to adapt the engine speed in each gear change, making it much easier driving in relation to its predecessor, so this new model will also most appropriate for amateur drivers.

The Porsche 911 GT3 R weighs 1,200 kg, comes with an anti-lock brake system (ABS), traction control and an e-gas with “throttle-blip” function make it much easier to get used to this new GT3 racing car than its predecessor, meaning that the new model is also more appropriate for the ambitious amateur racing driver.

The flared wheel arches, both in the front and the rear channels show a higher compared with the previous model. The underside of the vehicle are fully lined and features a rear diffuser. The possibilities of regulating the rear wing have also been increased. The race suspension has several settings.

Front, McPherson has a structure adjustable in height, with SACHS shock variables and two-way dual dock. Behind, the GT3 R has a highly rigid sub-frame, with a multilink axle adjustable height and the Sachs shock absorber adjustable two-way dual dock.

The Porsche 911 GT3 R is making its world debut on 14 January 2010 at the Birmingham Motor Show and the price is 279,000 Euros.